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The Times-News has partnered with Yahoo! to help local businesses deliver the Right Message to the Right Person at the Right Time!

The internet is a big place. But now you can narrow your audience to a set of highly-qualified consumers. With Yahoo! Behavioral Targeting, your ads will appear to only those Yahoo! users who are shopping in your specific industry, in our local market.

YAHOO!

* Yahoo! reaches 85% of the Internet users in the U.S.
* 13% of all time online is spent on Yahoo!
* An average of 313 minutes are spent on Yahoo! per person per month!

YAHOO! BEHAVIORAL TARGETING

Yahoo! Behavioral Targeting determines a consumer's interest according to their online activities such as:

* Search terms
* Search result clicks
* Content viewed
* Advertising clicks

Want to learn more? Download this presentation (PowerPoint)

Video: Going Local: Reaching Your Customers

Video: Going Local: Reaching Real Estate Customers

Video: Going Local: Reaching Autos Customers

Or, to discuss how your business can use Yahoo! Behavioral Targeting to reach your most valued customers, eliminate waste and improve return on investment, please contact Matt Rehm at matt.rehm@blueridgenow.com or (828) 694-7892.

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